Sculpted by Aimee's 61% Uplift to Email Opt-Ins at Checkout

As Sculpted by Aimee expanded into new markets, their 25% email opt-in rate was limiting engagement opportunities. Implementing Dataships increased consent rates to 86%, unlocking over 16,000 new contacts.

49X
return on investment
16K
net-new contacts
61%
marketing consent rate increase
About
Sculpted by Aimee
Industry
Cosmetics & Skincare
Location
Dublin, Ireland
Orders
7000/mo
Revenue
$3M/year
Channels
ecommerce
Challenge

Balancing Global Growth with Privacy Compliance

As Sculpted by Aimee expanded rapidly into new markets, the team encountered a dual challenge: growing their customer base while staying compliant with complex data privacy regulations across regions.

They were aware that a strong presence in these new areas would require an effective strategy to grow their email lists and maintain consistent engagement.

While their strategy in the form of email newsletters had served them well, it became clear that a more robust and compliant approach was necessary to scale effectively.

To meet these demands, Sculpted by Aimee recognized the need to find a solution that would not only simplify consent management but also enhance their ability to connect with customers authentically, ensuring that each touchpoint would drive engagement and brand loyalty.

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The Dataships tool has led to a significant uplift in our conversion of marketing opt-ins at the checkout. This has resulted in more Customers in our Klaviyo receiving our campaigns and ultimately additional revenue.

Kevin Clark

Head of E-commerce Development

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Solution

Personalized Consent Collection with Seamless Integration

Dataships became a trusted partner for Sculpted by Aimee, addressing their challenges head-on.

By integrating Dataships' Shopify app into their checkout process, they not only simplified consent management but also significantly improved their data collection practices.

This personalized approach allowed Sculpted by Aimee to engage more meaningfully with their customers, ensuring compliance while effectively growing their email lists.

With the support of Dataships, they could confidently expand into new markets, nurturing customer relationships and reinforcing their community-focused mission.

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Results

Transformative Growth in Marketing Reach and Revenue

Email Marketing Consent Rate

• Pre-Dataships: 29%

• With Dataships: 90%

Marketing Consent Rate Increase

• 61% growth

ROI

• 49x ROI over 21 months

Klaviyo List Growth

• Over 16,000 new contacts unlocked

With Dataships, Sculpted by Aimee now connects with a larger, highly engaged audience and confidently expands into new markets.

Use Dataships like
Sculpted by Aimee
does.
Grow your email, SMS, and WhatsApp audiences, compliant in every market you sell.

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Grow your email, SMS, and WhatsApp audiences

Dataships optimizes every surface where you collect direct marketing consent, with compliance enforced underneath.

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