Building consent infrastructure for ecommerce

Dataships combines AI, a global compliance rules engine, and proprietary brand data to maximize the number of paying customers brands can market to, compliantly, globally, and at scale. Our team of builders, compliance experts, and engineers shares one mission: turn consent into infrastructure that powers growth for every brand on the internet.

2019
Founded
30+
People
$11M
Funding
600+
Brands
Dub | SF
HQ

Our Backers

Laybrook logo
Seed | Series A
Urban Innovation Fund logo
Series A
Osage Venture Partners logo
Series A

Leadership

Michael Storan
Michael Storan
Co-founder & CEO
Ryan McErlane
Ryan McErlane
Co-founder & President
Tariq Elahi
Tariq Elahi
VP of Engineering
Sue Crowley
Sue Crowley
Director of Customer Success
Matt Gottron
Matt Gottron
Senior Director of Growth
James Coonerty
James Coonerty
Senior Director of Product

How we got here

Mike and Ryan started Dataships as a compliance consultancy in Dublin, working with European multinationals like Kerrygold and HSBC on data privacy implementation.

Through that work, they started helping ecommerce merchants navigate consent collection, and quickly realized two things: most brands were getting it completely wrong, and the ones that got it right saw a massive impact on audience growth and revenue.

That insight became the company. Since then, we shifted our focus entirely to ecommerce, built a platform around it, and partnered with 600+ brands — from Dublin startups to international household names.

Dataships founders
Michael Storan
Co-founder & CEO
Ryan McErlane
Co-founder & COO
Dataships team

Join the team

We're building a new category and growing fast. If you're obsessed with helping merchants win and want to reshape how consent works in ecommerce, we want to hear from you.

Results from 600+ brands

Behind the scenes, we process location, purchase history, consent status, and legal requirements in real-time—learning from 45M+ decisions to improve over time.

SMS opt-in
USA
<0.5% → 7%
Global
10% → 78%
Email opt-in
North America
61% → 90%
UK & Europe
9% → 65%
Case studies

Meet our customers

175%
uplift to net-new marketable contacts
277%
peak uplift in email consent rate
91%
peak email consent rate at checkout
"Consent optimization and compliance infrastructure are boosting our international growth," Pia explains. "Each country has its own rules. It would take a lot of effort and energy to figure it out on our own. We really value Dataships’ proactive approach. We implement it, and it just works.”
Pia Ortner
Pia Ortner, Team Lead, CRM, waterdrop
$363K
in repeat purchase revenue
38K
net-new contacts
4088
repeat purchases
“Working with Dataships boosted our email opt-in rate by 34%, which snowballed into major repeat customer value like a 120% increase in repeat purchase rate.”
Olivier Momma
Founder, Ekster
17X
lift to SMS opt-ins
1.6X
lift to email opt-ins
19K
net-new contacts
"Dataships has delivered outstanding results for our marketing efforts, driving a significant uplift in marketing consent and customer engagement. We’ve seen remarkable improvements in our list growth and repeat purchase rates, making it an invaluable part of our strategy. It’s been seamless to integrate, and we’re thrilled to have it ready for key moments like Black Friday."
Jessica Greenwood
CMO, IQBAR

See how it works for your brand

Run a free A/B test to see consent infrastructure in action on your store.