Introducing SMS Easy Opt-In: Seamless Double Opt-In at Checkout

New Feature

We’re excited to introduce SMS Easy Opt-In, a groundbreaking feature designed to help stores effortlessly grow their SMS audience while keeping the checkout experience smooth and compliant.

Double opt-in requirements, particularly in countries like the US and Germany, can often lead to friction and missed opportunities to connect with customers.

SMS Easy Opt-In solves this by enabling a seamless, user-friendly flow directly at checkout, boosting SMS opt-ins, and ensuring compliance without disrupting the customer experience.

Why SMS Easy Opt-In MattersFor stores with a significant customer base in countries requiring double opt-in, like the US and Germany, collecting SMS consent can be a challenge. Traditional methods often cause drop-offs and lower opt-in rates.

With SMS Easy Opt-In, you can turn these challenges into opportunities, growing your SMS audience while maintaining a frictionless checkout process.

Key Benefits

Seamless Checkout Flow: No disruptions—customers complete their consent without leaving checkout.

Boost SMS Opt-Ins: Designed to increase opt-in rates, particularly in double opt-in regions.

Enhanced Compliance: Fully aligned with regional requirements, ensuring your SMS campaigns are lawful and effective.





Who Can Use SMS Easy Opt-In?

This feature is available to Shopify Plus stores with Checkout Information extensibility enabled. Whether your store is already leveraging our SMS extensions or just getting started, SMS Easy Opt-In is easy to implement and immediately impactful.

Ready to Get Started?

With SMS Easy Opt-In, you can turn checkout into a powerful tool for growing your SMS list, all while maintaining a frictionless experience for your customers.

If you’re ready to take your SMS marketing to the next level, contact us to learn more or enable the feature today.

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